It is almost Christmas and with Christmas comes: ‘beauty advent calendars’. These calendars enjoy a huge explosion in popularity lately.
It is an easy tool for a brand to bring their products to the attention of their existing and future consumers in a fun and also affordable way. Also at LOOkX we are counting down to the big day with our beauty advent calendar stuffed with our bestsellers of makeup and skincare products.
The LOOkX advent calendar was not only a big success online but we do also see a growth of demand for these calendars in our professional beauty salons.
Therefore we recently launched our first Christmas Beauty Advent Calendar for the professional beauty salon.
Within a week of the launch the calendar was completely sold out! The draw of the calendar for the beauty salon is three fold. First, there is the joy of “unwrapping” your favourite beauty product every day throughout the month of December.
Secondly there are the savings because our calendar comes packed with our most successfull products at just a tiny fraction of the costs.
These calendars are really a great way for our consumers in the salons, to discover our bestsellers, classics and new products without having to invest in full size products.
And last, but not least, clients get to experience new products, that can boost revenue in the long run. In short a promotion we certainly will repeat next year. Including for retail next year, available for e-commerce and retail.