New packaging reinforces NEOM's sustainability mission

Published: 4-Jun-2024 Featured companies: Vetroplas Packaging
Packaging

NEOM – the premium wellbeing and personal care brand which puts sustainability at its heart – has teamed up with Vetroplas and its Spanish manufacturing partner Envases, to launch two new products in 100 per cent recyclable aluminium

NEOM Perfect Night’s Sleep and Real Luxury Magnesium Bath Milks are both available in a 300ml aluminium bottle, with a flat shoulder profile and 24/410 standard screw thread. The polyester BPA-free internal liner ensures the longevity of the brand’s high quality, natural ingredients.

The white base coat, printed with offset inks and sealed with a semi-matt lacquer, ensure the distinctive, clean lines associated with the brand.

Made with natural, organic essential oils, NEOM Magnesium Bath Milks are formulated to soak away the stresses of the day and boost the wellbeing of mind and body. Now packaged in aluminium, which is fully recyclable and environmentally sustainable, they reinforce NEOM’s mission to use its leadership and natural-based products to ‘supercharge wellbeing far and wide and leave our community and planet in a better place.’ The company believes that there is no success today unless it’s sustainable for the future.

Featured companies

Founded in 2006, Vetroplas has a full range of high quality packaging solutions, specialising in premium glass and plastic bottles and jars, aluminium bottles, airless...
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  • NEOM Organics
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