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Market Reports

Why brands are creating facial skin care equivalents for the body

Harder-working body care is in demand, and brands are responding with high-level skin care that is usually reserved for the face

The body mist revival is the casual countertrend to 'beast mode' scents

The nostalgic format has been given a luxury upgrade, offering a lighter and more casual way to scent the body

Cosmetics Business reveals the top 5 bath and body care trends of 2023 in new report

From the rise of active-based body care to the influx of luxury fragrance 'ancillaries', the bath and body category is looking very different in 2023

What the 'hair cycling' trend says about Gen Z attitudes to scalp health

Consumers are investing in a carousel of products to remedy hair and scalp challenges as their needs change

These brands are riding high on #HairTok's rosemary oil trend

Rosemary oil is a hair care obsession on TikTok, and the impact it's having on brands is unprecedented

Hair waters that deliver an instant 'shine makeover' will trend into 2024

They work in seconds, deliver a mirror-like shine, and are easy to use. No wonder brands are betting on hair waters becoming an even bigger category

Forget slugging, brands are now backing overnight scalp serums

With their lightweight formulas, powerful actives, and damage-reversing benefits, night-use serums have the upper hand in scalp and hair care

Anti-dandruff care just got sexy

Brands are shaking up the dandruff care category with a new guard of alluring and elevated products

Cosmetics Business reveals the top 5 hair care trends of 2023 in new report

It's hair care's time in the spotlight as sales outstrip skin care, and consumers zero in on their hair and scalp health

Gen Z is rewriting the rulebook on how make-up is used and why

This expressive consumer group is using make-up to create an attitude, reflect emotions and meet new goals

Lip gloss: The quest for cult status

Sales of lipgloss are still skyrocketing over lipstick, but can it ever become a classic make-up bag staple?

Colour-changing make-up is now beauty's biggest personalisation trend

Cosmetics that transform via pH or UV to reveal a personalised shade have gone viral on TikTok, creating bestsellers for brands

How premium make-up brands are luring shoppers from dupes

Despite their rising prices, prestige face and lip make-up is still preferred by consumers, even those who believe dupes are just as good

How blush became this year's bestselling facial make-up product

Experimentation with playful techniques and formats is awarding the humble blusher a central role in make-up routines, and pushing sales up 65%

Cosmetics Business reveals the top 5 colour cosmetics trends of 2023 in new report

As consumers snap up prestige brands and experiment more freely with make-up, new trends are emerging

Meet the indie beauty brands choosing collaboration over competition

Brands are profiting from working together in beauty, and it's more common than many people think

This rising fragrance and beauty trend is bringing art to life

Greater experimentation between the beauty, perfume and art worlds is leading to some creative collaborations

5 unexpected beauty brand collaborations from the world of wacky

There is a growing appetite for quirky and bizarre collaborations in beauty, but even the biggest brand fans never saw these coming

Perfume brands are jumping on the trend for cocktail and café experiences

From Penhaligon's to Kayali, brands are translating their fragrance notes into exclusive experiences that connect the senses of smell and taste

Barbie burnout? How brands can dodge the risk of 'collab fatigue'

Movie and TV-inspired collaborations have reached a pink-hued high but brands still need to find a point of difference beyond the 'x'

Cosmetics Business reveals the top 5 beauty collaborations trends of 2023 in new report

Beauty collaborations have surged over the past year, with brands finding fresh ways to take their partnerships beyond the expected

3 killer brand communities in beauty

Cosmetics Business exclusively interviews the players behind some of the most successful beauty fandoms

Why more beauty brands are turning to product co-creation

80% of new product launches fail. Is co-creation the answer?

The future of beauty NFTs lies in community building

To really profit from NFT and metaverse campaigns, brands must look beyond sales of digital assets and towards community
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Trending Articles

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    Gen Z are spending more on beauty in 2024. How can brands win their wallet? Gen Z are driving beauty sales faster than any other demographic. But brands need to excel in multiple areas to win their dollar
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    Gen Alpha: Give us shelfie-worthy skin care With a sharp eye for design and a desire to collect and share, skin care-obsessed tweens are challenging beauty brands to keep up and stay fresh
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    India is the next big play for luxury beauty brands Demand is soaring for celebrity and international beauty brands as India enters a luxury revolution. And they are jumping on the opportunity
  5. Cosmetics Business reveals the top 5 skin care trends of 2024 in new report From the great peptide revival to Gen Alpha's hyper-engagement, this report opens the lid on latest trends to sizzle in skin care

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Through digital, live and print products, Cosmetics Business informs and inspires business leaders and decision-makers around the world. With a digital-first strategy, the Group’s Editors write breaking news, product releases, technical papers, innovation features, trend reports and live content agendas covering the entire industry from ingredients and packaging to regulation, retail and marketing.

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