Skin Care is witnessing a dramatic shift with the rise of personalised, tailored solutions that are revolutionizing our daily routines. From DNA-based serums to AI-assisted product recommendations, this trend celebrates the uniqueness of every individual's skin. On the hair care front, the spotlight is now on scalp care. Recognising that healthy hair begins at the root, brands are launching products dedicated to scalp health, covering a range of issues from dryness to oil control.
As a cosmetic company, it's essential to stay abreast of these trends and innovate accordingly, delivering products and experiences that resonate with the contemporary
consumer's needs and aspirations. So, join us as we uncover these exciting trends for 2024.
Exploration of novel ingredients
In 2024, the ongoing exploration of new ingredients that offer new perspectives for skin care will continue. Azelaic acid, with its proven efficacy in addressing a range of skin issues, like prone to acne skin, hyperpigmentation, rosacea and hair re-growth stands out as a tried-and-true yet innovative ingredient. Its ability to complement and enhance the effects of other cutting-edge components makes it a valuable asset in the pursuit of skin and scalp care advancements.
Personalised beauty solutions
The era of one-size-fits-all skin care is giving way to personalised beauty solutions tailored to individual needs. Through advanced diagnostics and genetic insights, skin care is becoming more personalised than ever. Azelaic acid becomes a vital ingredient in crafting personalized formulations that address specific dermatological needs. New areas of application are developing and new combinations of existing ingredients together with Azelaic acid are emerging. In the field, a growing number of personalised skin care brands have already launched products with Azelaic acid, some examples are Skin + Me, Klira and Dermatica.
Vegan beauty
As veganism continues to influence consumer choices, the beauty industry undergoes a transformative shift. Ethical considerations are no longer an afterthought but a crucial
aspect of selecting beauty products. Cruelty-free options are now a prerequisite for many beauty enthusiasts, leading to a surge in demand for products that align with these values. Azelaic acid is a perfect fit for the vegan beauty trend. When it is derived from natural sources like high oleic sunflower oil it is an ethical choice for conscious consumers.
Scalp Care
A new trend in hair care is taking shape. Skinification reveals the growing influence of skin care habits on hair and scalp care needs, particularly when it comes to personal care
ingredients. The scalp care trend in the cosmetic industry has been gaining significant traction in recent years. Brands are investing in innovative products like overnight scalp
serums and anti-dandruff treatments, while consumer interest in tools such as scalp massagers and scalers has also spiked. Another emerging trend is the increased demand for specific ingredients that cater to the scalp's health. Azelaic acid, known for its anti-inflammatory and antimicrobial properties, fits perfectly into this narrative, offering
potential benefits for various scalp conditions.
Why is Azelaic acid a suitable ingredient for products targeting scalp care? It is a transformative ingredient for scalp health because it concerns the following functions:
- It’s anti-inflammatory: Azelaic acid boasts remarkable anti-inflammatory properties, making it a formidable ally in addressing scalp concerns. Whether dealing with irritation, redness, or inflammation, Azelaic acid steps in to soothe and calm, creating an optimal environment for a healthy scalp.
- It regulates sebum production: A key factor in scalp health is the balance of sebum, the natural oil our scalp produces. Azelaic acid showcases its prowess by regulating sebum production, preventing excess oiliness or dryness. This balance not only promotes overall scalp health but also contributes to the vitality of your hair.
- It provides comprehensive scalp support: Azelaic acid goes beyond surface-level benefits. It penetrates deep into the scalp, providing comprehensive support for issues like dandruff, itching, and even hair loss. Its multifunctional nature makes it a versatile solution for various scalp concerns, marking it as a standout ingredient in the scalp care revolution.
- It stimulates the re-growth of hair: One of the main reasons why Azelaic acid helps in hair re-growth is due to its ability to inhibit the enzyme 5-alpha-reductase. This enzyme is responsible for converting testosterone into dihydrotestosterone (DHT), a hormone that causes hair follicles to shrink and eventually stop producing hair.
In a world where healthy, luscious hair is a symbol of beauty, Azelaic acid emerges as a reliable ingredient to scalp wellness.
Skin minimalism
The skin minimalism trend, also known as "skin minimalism," is a reflection of the "less is more" philosophy, focusing on using a select few products that effectively address specific skin issues. It's a return to the core idea of skin care: providing the skin with what it needs and not overburdening it with unnecessary products. This simplified regimen is not only about reducing the number of products but also about embracing natural beauty and allowing the skin to shine through. This trend finds an excellent ally in Azelaic acid. It is a multitasker and it assistance in normalization of the microflora on the skin: organisms that have become opportunistic are normalized to their normal level, including prone to acne, and it thus assists in many cases in clearing and preventing skin prone to acne.
Sustainability and ecofriendly
In line with the growing eco-conscious mindset, biodegradable packaging is becoming a major trend in the skin care industry. Today's consumers are becoming increasingly ideological in their buying preferences and place high value on environmentally friendly and ethically produced ingredients. Brands that want to satisfy a green image must therefore adopt an all-natural production approach, with sustainability at the heart of every step, from sourcing to production methods and packaging.
Green Chemistry
When it comes to crafting cosmetic products, the spotlight is increasingly shining on sustainability and eco-friendly chemistry. Gone are the days of blind profit over
environmental consequences. The requirements imposed on ingredient producers are becoming increasingly stringent when it comes to their production. Everything has to be about manufacturing in the most eco-friendly way possible.
The Green Chemistry movement means, steering clear of harmful components and embracing practices that benefit the earth. It focuses on designing products and processes
that minimize the use and formation of hazardous substances. Twelve principles set out what it takes to make a greener chemical process or product, for example reducing derivatives, designing safer chemicals and using sustainable raw materials.
For businesses seeking to harness the benefits of Azelaic acid in their products while limiting their environmental impact, Azelaic acid as an ingredient can fit perfectly with the Green Chemistry Principles. It is important to do proper research on the producer and request prior certificates and statements. Choose smart, choose green, choose a supplier that values our shared responsibility for the planet.
Azelaic acid
Discover the power of Azelaic acid, the perfect cosmetic ingredient that aligns with the latest trends. Azelaic acid is a skin care ingredient that is known for its beneficial properties.
However, it's essential to note that not all Azelaic acid is naturally derived. It's crucial to understand when Azelaic acid is derived naturally and what conditions are necessary for that to happen. Vegetable origin Azelaic acid provides a more sustainable and eco-friendly option for skin care products. The most significant advantage is its gentle effect on the skin, reducing the likelihood of irritation or side effects, making it suitable for those with sensitive skin types. When considering Azelaic acid for product development, it's important to check whether the product contains a natural derived or synthetic form.
In a nutshell, Azelaic acid is a skin care powerhouse that manages to cater to all the prominent skin care trends of 2024.
Azepur99®, the indispensable skincare ingredient for cosmetic products
As we conclude this exploration of beauty trends in 2024, it's evident that natural Azelaic acid is indispensable in 2024. Consumers may be attracted to natural and sustainable cosmetic ingredients, but they also want skin care products that work. For this reason, we would like to introduce you to Azepur99® from Azeco Cosmeceuticals. It is not just an ingredient, Azepur99®, a high purity Azelaic acid is a free-flowing micronized powder produced from high oleic sunflower oil.
This versatile ingredient is 100% biobased, palm free and of European origin and is REACH-compliant. Azeco Cosmeceuticals stands as a pioneer in the cosmetics industry. As a leading supplier of the highest grade Azelaic acid, the company takes pride in offering a versatile and effective ingredient that addresses a myriad of skincare concerns. With a focus on eco-friendly elegance, Azeco Cosmeceuticals ensures the responsible manufacturing of Azelaic acid, aligning with the growing demand for sustainable beauty solutions.
Are you interested in developing skincare products with Azelaic acid? If so, you have the opportunity to receive a free sample kit from Azeco Cosmeceuticals. You can request this free of charge and without obligation here.
